Adapt a text, email, card, or receipt note for a genuine completed service experience. Every example keeps the request optional and leaves the rating and wording to the customer.
KEEP THE INVITATION NEUTRAL
Google allows businesses to remind customers to review through a link or QR code, but the review must reflect a genuine experience. Incentives and selective positive-review requests are not appropriate.
TEXT MESSAGE TEMPLATES
Use the shop’s verified review link, state that the request is optional, and leave the content entirely to the customer. Check consent and messaging requirements before texting.
“Thank you for your recent completed service visit at [SHOP NAME]. If you would like, you can share an honest review of your experience here: [REVIEW LINK]. Reviews are optional; please use your own words.”
Replace every bracketed field, verify the link, and use the same reasonable eligibility rule for every customer invited.
“Thank you for choosing [SHOP NAME]. If you decide to review your recent service experience, our review page is here: [REVIEW LINK]. Your review is optional, and we welcome your honest experience in your own words.”
Replace every bracketed field, verify the link, and use the same reasonable eligibility rule for every customer invited.
“[SHOP NAME]: If you would like to leave an honest review about your completed visit, use [REVIEW LINK]. Reviewing is optional; please describe your own experience.”
Replace every bracketed field, verify the link, and use the same reasonable eligibility rule for every customer invited.
“Thank you for speaking with [SHOP NAME] after your recent service visit. If you would like to review the experience, you can use [REVIEW LINK]. Reviews are optional and should reflect your experience in your own words.”
Replace every bracketed field, verify the link, and use the same reasonable eligibility rule for every customer invited.
EMAIL TEMPLATES
The email should identify the shop, reference a real completed experience, and avoid promotional language or a separate path based on expected sentiment.
“Subject: An optional review request from [SHOP NAME] Thank you for your recent completed service visit. If you would like, you can share an honest review here: [REVIEW LINK]. Reviews are optional; please describe your own experience in your own words.”
Replace every bracketed field, verify the link, and use the same reasonable eligibility rule for every customer invited.
“Subject: Following up after your visit to [SHOP NAME] We appreciate the opportunity to assist during your recent completed visit. If you choose to leave an honest review, our review page is [REVIEW LINK]. There is no obligation to review, and the content is entirely up to you.”
Replace every bracketed field, verify the link, and use the same reasonable eligibility rule for every customer invited.
“Subject: Share your experience with [SHOP NAME] Thank you for choosing our shop. If you would like to review your completed service experience, use the optional link below. Please share only your own experience and use your own words. [REVIEW LINK OR BUTTON]”
Replace every bracketed field, verify the link, and use the same reasonable eligibility rule for every customer invited.
“Subject: Optional review link for [SHOP NAME] If you would like to leave an honest review of your recent completed visit, here is our verified review link: [REVIEW LINK]. Reviewing is optional, and we do not request a particular rating or message.”
Replace every bracketed field, verify the link, and use the same reasonable eligibility rule for every customer invited.
CARD AND RECEIPT TEMPLATES
A QR code changes the delivery method, not the standard: the invitation remains optional, neutral, and available under consistent customer criteria.
“Thank you for choosing [SHOP NAME]. If you would like to review your completed service experience, scan [QR CODE] or visit [SHORT REVIEW LINK]. Reviews are optional; please share your own experience in your own words.”
Replace every bracketed field, verify the link, and use the same reasonable eligibility rule for every customer invited.
“Optional: Share an honest review of your experience at [SHOP NAME] using [QR CODE OR REVIEW LINK]. Please use your own words. No particular rating is requested.”
Replace every bracketed field, verify the link, and use the same reasonable eligibility rule for every customer invited.
“Have a completed service experience with [SHOP NAME]? If you choose to review it, scan [QR CODE]. Reviews are optional and should reflect your genuine experience in your own words.”
Replace every bracketed field, verify the link, and use the same reasonable eligibility rule for every customer invited.
“Thank you for your visit to [SHOP NAME]. An optional review link is available at [REVIEW LINK OR QR CODE]. We welcome an honest account of your own experience without requesting any particular rating or wording.”
Replace every bracketed field, verify the link, and use the same reasonable eligibility rule for every customer invited.
FROM REQUEST TO RESPONSE
Use the free builder to tailor a neutral request. When genuine reviews arrive, the $9 Review Reply Playbook provides 36 editable responses for positive, mixed, critical, and special situations; the regular $24 bundle adds the complete visibility workbook, and the first 10 launch-offer uses pay $19.20.
VERIFY BEFORE USE
Confirm the destination review platform, the shop’s eligibility process, and applicable email or text-message requirements before sending any template.
These guardrails reflect Google’s current review-request guidance, its Maps contribution policy, and the FTC’s review-solicitation guidance.